de la mare

Recent work

Silent Book Club

Silent Book Club is a global community of book lovers and introverts who enjoy reading with friends. We have 100K members, with more than 250 chapters across 6 continents.

As cofounder and managing partner of Silent Book Club LLC, I oversee global operations, business partnerships, content, and growth.


Storybird is an online creative writing platform with 9 million members. The educational software is used in 800K classrooms worldwide.

As head of content at Storybird from 2014-2019, I wrote and produced online courses, videos, writing guides, prompts, and challenges for young writers.

Inclusive Design Works

Inclusive Design Works is a collaborative Google project to educate creative technologists about inclusive design. (Launching Spring 2021)

As UX writer and content strategist, my role was to communicate the value of inclusive design and help create interactive experiences that would inspire people to build more accessible products.

See work in progress